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Defining Luxury in China.
Since 2002.
For over two decades, Butterfly have been the trusted partner for the world's most prestigious fashion and luxury houses, building their cultural legacy in China.
Our vision is to forge deep, authentic connections between iconic brands and the heart of Chinese culture with our unparalleled dedication and integrated marketing expertise — from brand storytelling and digital innovation to immersive experiences and celebrity partnerships — we are proud to craft singular, compelling narratives that spark engagement and sculpt iconic identities.
Our seamless ecosystem is designed to transform brands into cultural icons over the years.